How Much ARE You Worth Anyway?

by Jason on March 5, 2010

Chris Brogan set off a bit of a comment firestorm the other day when he inadvertently revealed how much he charges clients for a day of his time.

I thought it was really interesting to read the comments and see how people reacted to the 5 figure number.

Apparently, a lot of people had something to say about it.

One of my biggest accomplishments over the years really has nothing and everything to do with business.

That accomplishment has been the ongoing development of my belief in my own self-worth. Both as a person and as a business person.

And that brings us to Chris’s post (mind you, price wasn’t the point of his post, but it quickly became the focus).

When you’re providing a professional service, answering the question, “What to charge?” can get you all caught up in how you view yourself.

Are you valuable or not?

Is what you offer your clients valuable or not?

Is there inherent value in you simply showing up somewhere?

You’re the only one that can answer those questions.

When you BELIEVE that you are a living, breathing, bucket of HIGH value (and you act accordingly), then you’ll have no issues with communicating that to the world.

And they will return value for value. Either because you ASK them to, or they feel compelled to.

We’re talking about energy after all. It comes back.

But if you aren’t living with that core belief in your own value, it’s probably gonna piss you off to watch someone else benefit from the fact that he IS confident enough to feel that way.

It’s your problem not his.

If you don’t believe you’re valuable, or if you don’t believe what you do is valuable… well, you’re the only person that can fix that.

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